Get ready to be Blinkwashed !

Virgin Mobile has come up with a brilliant interactive video ad to pitch it’s $35 monthly phone plan. The concept uses a webcam technology which changes the video every time you blink. The interactive experience encourages viewers to hear the entire pitch and not move away.

Ok let me not talk all of it out, if you have a webcam (and a fast internet for best results), go experience the ad yourself here .